Lay of the Brand is a podcast where we sit down with the experts to hear about the latest innovations in marketing, creative and PR – and the way these disciplines are revolutionizing how the tech industry communicates – and sells to the world.

Guest Spotlight: Amber Allman 

VP of Corporate Communications at Gannett

"As a PR practitioner, I see the uniqueness of a brand and being able to pull in that innovation. At the same time, it's important to take pride in your legacy brands as well and marry the two of those."

Featured in: "Branding Your Company Amid Industry Disruption"


In this episode, Amber delves into public affairs and communications strategies to help organizations successfully navigate even during the most radical industry shifts and disruptions.

The Lay of the Brand Team

  • Executive Producer: Melissa Chadwick
  • Producer & Showrunner: Francesca El-Attrash
  • Associate Producer: Brooke McClary
  • Graphic Designer: Hayley Bumgardner
  • Audio Editor: Keith Kiska
  • Associate Producer: Jessica Shapow

Get the first chapter totally free and see if it helps you out!

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